Substantial

Whipsaw is an award-winning industrial design and engineering firm. The development of a fresh web presence was an integral part of their full rebranding. Including the obvious usage of their new logo/branding guidelines, they wanted this new site to properly showcase their work while being easy to update and to include dynamic elements to keep the experience fresh for users.

Whipsaw's new site, built on Wordpress, fully leverages the latest features of the platform to provide an easy-to-use content management system. Blog posts, job openings, and staff bios are all easily added or modified, while static pages are simple to edit. This is supplemented with the dynamic generation of PDFs of site content for offline access. All of these features combined with an increased focus on compelling imagery provide Whipsaw with a portfolio site that properly demonstrates their design/engineering acumen.